ISSN 1994-2419

Issue Week 6 - 2010

SEE ALL THIS WEEK’S NEWS IN FULL

The fact that two new reports are announced in this issue serves as a reminder of the importance of statistical information, for manufacturers as well as for their suppliers. Professionally prepared reports, in conjunction with reliable trade publications, provide the only practical means of accessing information that is essential to the development of business strategies and marketing approaches. Unfortunately, there are still too many bodywear manufacturers and suppliers whose sole strategy is to sell enough one season to survive into the next. Tomorrow’s winners, however, are the companies that define their medium and long term objectives and devise the most effective means of reaching them. To do so, they need all the relevant information that is available.

Jean-Pierre Adeline

Contents BACKGROUND TOPICS

 FRANCE: December brought increased consumption - page 2
 HOSIERY: global industry sector surveyed - page 2
 PHILIPPINES: counterfeit swimwear seized - page 2

Contents SUPPLIER DEVELOPMENTS

 LIEBAERT: breakthrough achieved in warp-knitting - page 4
 PENN-TS: details of new collection published - page 4
 ADVANSA: first swimwear company adopts biophyl - page 4
 UNION: more of output produced in Asia - page 4
 ESF: recycled polyester introduced into range - page 4
 AQUAFIL: new market developed for PP microfibre yarn - page 4 ________________________________________________________

Contents THE APPAREL SCENE

 HANESBRANDS: aid contribution made to Haiti victims - page 4
 TRIUMPH: more to be invested in Indian market - page 4
 COLLECTIONS: elements of A/W 2010 collections now online - page 5
 ULTIMO: 2009 profits reach record high despite recession - page 5
 HEIDI KLUM: maternity ranges being launched - page 5
 VILEBREQUIN: retail network to mushroom this year - page 5
 NEWAGE INTIMO: underwear licence secured - page 5
 ICEBREAKER: new GT base layer range launched - page 5
 PEAU ETHIQUE: new pure silk collection launched - page 5

Contents DISTRIBUTION

 ETAM : sales rise attributed to expansion in China - page 8
 LA SENZA UK: debt acquisition ends uncertainty of past weeks - page 8

Contents PEOPLE

 KIM WINSER: 3i appointment could lead to AP Board - page 9

Contents GETTING TOGETHER

 PARIS: bodywear salons attract more visitors - page 9

Contents FINISHING TOUCH

 COUNTERFEIT MODEL: Texan conman dupes surfers - page 10

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