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37 Everything but Water

EVERYTHING BUT WATER: 15-store chain acquired


ALREADY ranked among the largest swimwear chains in North America, with around 100 stores, Everything but Water added another 15 outlets to its network. It acquired the 15-store chain Aqua Beachwear based in Florida. The local newspaper that reported the deal estimated its value at between USD 10m and 20m.


Everything but Water

Everything but Water

The acquisition underlines the growth ambitions of Everything but Water, making it an even more desirable sales target for swimwear brands.



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