BRITISH plus size lingerie brand Curvy Kate announced the launch of a more erotic collection to be marketed under the Scantilly label. The first collection, consisting of three bra styles in sizes from 30DD to 38HH with corresponding knicker options, will launch in October 2015, with a further three bra styles launching in November for S/S 2016. Initial reactions to the new range are described as very positive. Founded in 2009, the Curvy Kate label already makes half of its sales in export markets.
The styling and construction features that contributed to the success of the original collection promise to favour the rapid growth of the newer, more risqué, label.