IN KEEPING with the company’s commitment to environmental protection, the return of Eurojersey as an exhibitor at the MarediModa salon in Cannes is marked by the emphasis placed on the marine ecosystem. Visitors are invited to embark on an emotional journey into the depths of the Mediterranean Sea and total immersion in the marine ecosystem. Welcoming visitors are Sensitive® fabrics digital prints, which make the colours and marine life come alive and move thanks to a realistic reproduction of the seabed to simulate an abyssal experience.
Being a relatively small sea with limited access to larger oceans, the Mediterranean is particularly vulnerable to pollution. This lends added importance to the environmental initiative of Eurojersey.