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MAISONOIRE: e-commerce founded in Egypt

FOUNDED by local entrepreneur Habiba Koura, an online store trading as Maisonoire now distributes branded swimwear in Egypt. According to Cairoscene blog, the branded swimsuits, including such labels as Agent Provocateur and Herve Leger, are sourced from outlets in order to keep prices in line with the spending power of local consumers.

 

Maisonoire

Maisonoire

In the past, the limited access to fixed computers of consumer in emerging markets put a serious brake on the development of e-commerce. Now, the rapidly rising use of tablets and smartphones is creating new opportunities everywhere.

 

 

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