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RUPA & CO: licence of UK brand secured

INDIAN knitter Rupa & Co. announced that it has secured through its subsidiary Oban Fashions the exclusive licence from French Connection to produce and distribute in India an intimate apparel collection under the FCUK label. The British fashion brand entered the Indian market in 2008 and has now over 240 points of sale in 53 cities.

FCUK

FCUK

As the organized market for branded goods continues to gather strength in India, the licence is likely to acquire ever greater value.

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