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Zivame

Pen.ny by Zivame

ZIVAME: first TV advertising campaign launched   INDIAN online store Zivame, that recently launched its first private label bras, has now begun to advertise on TV for the first time. In addition to promoting the service, the campaign is conceived to encourage women to break away from the taboos and misconceptions relating to luingerie that still exist in India. It features ...

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37 Zivame

Pen.ny by Zivame

ZIVAME: online store seeks buyer to maintain expansion   ARGUABLY the most dynamic e-tailer of intimate apparel in India, Zivame appointed an investment bank, which was not named, to find a buyer for the business created in 2011. Though still operating in the red, the online store claims to have achieved 300 per cent growth in the past year, shipping ...

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