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WOLFORD: finer qualities added to tights range

LUXURY legwear and lingerie label Wolford announced a new version of the Pure 50 tights range that features almost-invisible seams and a wider waistband for greater comfort. Labelled Pure 10, the new 10-denier tights are said to be softer than silkand will arrive in stores in November. Because of the almost invisible seams, Pure 10 tights appear particularly smooth and are barely visible even under tight garments.

 

Wolford Pure 10

Wolford Pure 10

The retail launch in November means that the new tights will benefit from the Christmas shopping period, when they are likely to win the maximum possible volume of sales from competing brands.

 

 

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