GIRLS ON FILM: swimwear to be added to collection
THE YOUNG fashion label Girls on Film, which is operated by Little Mistress, is to expand in 2015 the swimwear line it launched this year and will complement it with items of beachwear. The swimwear line of 10 pieces that was introduced this year is said to have been sold out in 11 days. Consequently, the 2015 range will also include kaftans, sheer maxi-dresses and kimonos and assume more features of a lifestyle collection. Wholesale deliveries are due to start in January 2015, at prices ranging from GBP 8 for a 2-piece swimsuits up to GBP 13 for cover-ups.
This is only the latest of a growing number of fashion labels that have diversified into swimwear in recent months and years.