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LISA BLUE: new website reaches US market

 AUSTRALIAN swimwear brand Lisa Blue extended its operation to the US market with a new range of swimwear being sold there through a new online store. As it does in Australia, the company pledges to its US customers that it donates 25 per cent of its net profit to environmental causes that support the whale and dolphin population of world oceans.

 

Lisa Blue

Lisa Blue

The pledge to support whales and dolphins is likely to prove as decisive for US customers as it has been for Australians, prompting many to buy Lisa Blue designs rather than those of alternative labels.

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