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LOU: US distribution now assumed by CMK

FRENCH luxury lingerie brand Lou Paris, now operated by Vanity Fair Lingerie, has a new importer and distributor in the US. Its partner there is now CMK Distinctive Brands and its associate Bergen Logistics will assume physical distribution to retail customers as from 20 January 2015. One of the first initiatives to be taken by the new distributors is to offer the online placing of wholesale orders by retailers as from the end of the first quarter of 2015.

 

Lou Paris

Lou Paris

For several reasons besides the wholesale online ordering facility, the new representation agreement promises considerable further growth of the French label’s sales in the US.

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